Proven Work for Real Estate Professionals
A selection of real-world listing marketing, brand systems, and execution examples created to help agents present properties professionally and consistently.
Marketing work should do more than look good.
It should reduce friction, support sales conversations, and reflect the level you operate at.
The work below represents how Craft + Code supports real estate professionals through consistent systems, not one-off projects.
This is not a highlight reel.
It is a look at how we approach real estate marketing in practice.
Featured Real Estate Work.
Examples include both residential and commercial properties, selected to demonstrate consistency, clarity, and execution across listing types.
Each example reflects our focus on clarity, consistency, and presentation across multiple listings, not just a single moment.
Case Studies.
These case studies demonstrate how structured support enhances consistency, efficiency, and confidence for real estate professionals.
Each example focuses on the problem, the approach, and the outcome, not just visuals. Some case studies reflect commercial properties, included to demonstrate our ability to manage complexity and timelines at scale.
Client
Stephanie Alexander
Residential Real Estate Agent
The Challenge
Managing listing marketing had become fragmented and time-consuming. Each property required coordination, updates, and presentation work that pulled focus away from clients and active negotiations.
Our Approach
Craft + Code implemented a monthly listing support system that standardized how listings were prepared, updated, and presented. Instead of treating marketing as one-off tasks, we created a repeatable workflow that supported multiple active listings at once.
The Outcome
Consistent, professional presentation across listings
Reduced coordination and back-and-forth
Faster updates as listings changed
More time focused on clients and closings
Services Provided
- Monthly Listing Support
- Branded Listing Presentation Assets
- Ongoing Listing Coordination
Client
Sun Commercial Real Estate
Office / Industrial Listings
The Challenge
Commercial listings required higher presentation standards, longer timelines, and coordination across multiple stakeholders. Marketing assets needed to stay accurate and professional throughout extended listing cycles.
Our Approach
Craft + Code applied the same structured listing support system used for residential clients, adapted for commercial complexity. We standardized presentation materials, organized listing assets, and managed ongoing updates as listings evolved.
The Outcome
Clear, consistent marketing across longer listing cycles
Improved organization of listing assets and materials
Reduced friction between marketing and deal activity
Professional presentation aligned with commercial expectations
Services Provided
- Monthly Listing Support
- Commercial Listing Presentation Assets
- Ongoing Listing Updates and Coordination
Client
Residential Agent / Small Team
Multiple Active Listings
The Challenge
As listing volume increased, maintaining consistency across properties became difficult. Marketing felt reactive, and each new listing required starting the process over again.
Our Approach
Craft + Code implemented an ongoing listing support model that allowed marketing workflows to improve over time. With each new listing, setup became faster and presentation more consistent as the system matured.
The Outcome
Improved consistency across all active listings
Faster turnaround as the workflow stabilized
Less decision fatigue for the agent
Marketing that felt organized instead of reactive
Services Provided
- Monthly Listing Support
- Listing Marketing Workflow Standardization
- Ongoing Brand and Asset Management
Our primary real estate offering is Monthly Listing Support.
This system is designed to handle the marketing side of your listings so you can focus on selling, negotiating, and serving clients.
Listing Support replaces:
One-off vendor coordination
Inconsistent listing presentation
Last-minute scrambling
With a calm, predictable monthly workflow.
Experience That Shows in the Work.
Craft + Code was built by a marketing director with decades of experience supporting real estate professionals and growing brands.
Even when specific metrics cannot be shared, the consistency and structure of the work reflects that experience.
Additional Work.
A selection of related work that supports listing presentation, brand consistency, and operational clarity.
What Clients Value Most.
Across engagements, clients consistently mention:
Reduced coordination
Clear communication
Predictable delivery
Marketing that feels organized, not reactive
That feedback drives how we structure Listing Support.
See How This Applies to Your Listings.
If you are looking for consistent, professional listing marketing without managing multiple vendors, Listing Support may be the right fit.