Craft + Code helped Speakeazy Barbershop bring the quality of its in-chair experience into its brand and online presence.
Built to reflect trust, craft, and atmosphere.
The Situation
Inside the shop, the experience was strong. The cuts were consistent, the environment had character, and clients kept coming back. Online, that same level of care was not obvious.
The disconnect was not quality, it was presentation.
The Objective
Speakeazy did not need to reinvent itself. It needed a clearer expression of what already made it work, visually, digitally, and locally.
The goal was alignment, not expansion.
How We Helped
Sharpened the visual tone to match the in-shop atmosphere.
Simplified the digital presence to feel intentional and confident.
Designed marketing assets that felt local, not generic.
Removed visual noise that diluted the brand.
The Outcome
Speakeazy now presents as one cohesive brand, from first impression online to the moment a client sits in the chair. The updated presence reinforces credibility, strengthens local recognition, and supports the experience customers already trust.
Why This Matters for Other Brands
For businesses built on craft and reputation, branding is not about volume or reach. It is about consistency and feel.
When presentation matches reality, trust forms faster.
Services Applied
Brand Refinement.
Website Design.
Local Marketing Assets.
Does Your Brand Feel as Strong Online as It Does in Real Life?
If there is a gap between your experience and your presentation, we should talk.